Movementum is a premium wellness brand designed to blend a range of movement enhancing products with studio and spa experiences.
Products can be used pre-workout, post-workout, for rehabilitation, or as part of everyday movement and skincare routines.
Upstartr worked with the Founder to develop and manage product, production, manufacturing, and launch.
Oversaw development of product oils, with the manufacturer, including user testing.
Sourced packaging and project managed packaging development and production and mapped consumer experience for Spa.
Worked with The Hut Group to launch e-commerce website.
Oversaw product launch with the Mandarin Oriental, Hyde Park, London.